As an online merchant, accepting credit/debit cards as payment is a necessity for staying in business. It is the safest, easiest way for your customers to pay for your products or services. Your customers EXPECT to be able to use their cards as payment. 90% of payments made online are made with a credit or debit card, and there is no realistic alternative or comparable payment method. Customers will buy on impulse, and spend on average 35% more money. Transactions are safe, fast, and simple.